Blogs by Allison

Black Friday . . . As a consumer, it’s a great time to find deals, save money, and kick off holid...

We believe in intentional design, in everything we do, starting with our Logo and Brand Name. Wh...

"When life is sweet, say thank you and celebrate. And when life is bitter, say thank you and grow...

It’s Asian-American Pacific Islander Heritage Month and I was thinking about what it means to me ...

This year's theme for International Womens month is INSPIRE INCLUSION - “When we inspire others t...

I was talking to some friends the other day and we were discussing age - how we feel vs. what the...

Every year, right when December starts, I feel a sense of anxiousness wash over me. Did I do enou...

The longer we live, the more beautiful life becomes. I think aging gets a bad rap, especially for...

In this video, Allison thanks you all for your unwavering support throughout the years.

In this video Allison shares how important it is to give yourself permission to stand firm in yo...

So many of you reached out after I shared my last blog “As we age…” that it got me thinking… How ...

I was talking to my team the other day about how they connect to the brand. Mind you most of my ...

  I’ve been in denial a little… As I embark on my 15th year in business, I honestly can't believ...

I love planning events and with our 15th anniversary coming up, the team and I began working on h...

My father is an entrepreneur. He’s started more businesses than anyone I know. We had a travel ag...

Shopping can sometimes be overwhelming—so many choices with so little information. As a shorter w...

I love celebrating milestones . . . for other people. I rarely take the time to give myself a pat...

When I first started this business, I approached it solely from the perspective of a fashion desi...

I’ve never thought too much about being of Japanese descent. Growing up in Hawaii, it was common ...

I’d normally start this blog off with something like - ‘being a mother is one of the hardest jobs...

I always find it fascinating when things align. It tends to happen when I surrender and loosen m...

In this new phase of my life, I realized that culturally I was taught to step out of the spotligh...

There are days when I realize that there is more to my job and my purpose than just making clothi...

As I get older, I'm finding myself wanting to challenge myself more - to live outside of the cons...

As some of you know, I've been on a journey of self discovery. Call it my 40's, my mid-life crisi...

You should always have a goal in mind when trying to accomplish anything. It's something that ins...

Renovations are always hard - you have to put up with the usual unexpected costs and delays. Sinc...

When the decision was made to move out of Ala Moana Center, I had no idea where we would go ne...

Being a mom is one of the hardest yet most rewarding jobs . . . I didn't know coming into motherh...

Hi there! Thank you for joining me on my personal journey of growth and self-discovery. I am grat...

When I first started designing in 2007, I wanted to create clothing that stood for something - t...

I want to start off first by saying THANK YOU for being such an integral part of our journey at ...

I like to joke that "change" is my middle name. I've become so accustomed to change, that it can...

I was destined to be short . . . thats what I tell myself. My sister is 5'6" and I am barely 5'2...

September is the month we celebrate "Alliversary" aka the anniversary of the brand. I think o...