A Different Approach to Design
How We Design
ABOUT
As a 5'2 woman over the age of 40, I wanted to create clothing made to fit women of different ages and sizes. I focus on design techniques and style choices that focus on solving “fit issues” that a lot of women face. We set ourselves apart by using different body types to create our styles, to ensure they will work for our unique shapes.
-Allison, Designer
Fit Models + Patterns
Other brands use fit patterns and models with unrealistic proportions.
We've created our own unique fit patterns, to fit unique shapes and sizes, We design generous fits (not skin-tight or clingy) creating a comfortable style that makes you feel confident.
"Fit Issues" that we solve in our designs:
Problem Areas
Clothes that are too clingy - we design styles that have beautiful drape, to gracefully accentuate your shape (without being too tight)
Pants that don't fit your midsection - we designs pants that have a more generous fit in the midsection, which means no more muffin top (and pants that fit your hips and thighs)!
Shop our Featured Collections
Our Fabrics
We look for high-quality, comfortable, and easy-to-move-in fabrics. Sourced in the United States.
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Learn More About Our Design Process
Designing for you - Fit Models
Don’t you find it weird that you’re a different size in other brands? That’s all because there’s ...
Our Fabric
Learn more about the fabric we use at Allison Izu. Every choice of fabric, color, and print is m...
Fabric + Design, that stands the test of time
From start to finish, I pay attention to fit and fabric above all else. I want to highlight the beauty within us all and make people feel amazing in what they wear. Wearing fabrics they love, made by people they know. Understanding that things can change at any point but when you know you can rely on what you’ve invested in, it adds a sense of community.