DID YOU KNOW...
41% of women have difficulty finding clothing that is fashionable and flatters their body shape?
(According to a survey by Mintel)
We work to design clothing for different ages, body types, and sizes.
MADE TO LAST
We source quality fabrics that look great and feel even better. This commitment to quality ensures your pieces last for years to come.
FOR ALL BODY TYPES
Inclusive designs for every shape and season of life. We're on a mission to make women feel seen, heard, and valued.
DESIGNED IN-HOUSE
From design, sourcing, patternmaking, production management and marketing, every step is done in-house. We have deep pride in every part of the process.
Shop the Look
Shop by Category
OUR MISSION
We're more than a clothing brand.
Our mission is to create a space where women feel seen, heard, and valued at every stage of their life.
We know fashion can have a singular view and we're here to change that.
OUR STANDARDS
High quality fabrics. Made in the USA production.
From start to finish, we pay attention to fit and fabric above all else.
Our goal is to highlight the beauty within us all and make people feel amazing in what they wear.
Our community is what makes us unique. We're made up of a diverse mix of ages, ethnicities, sizes and backgrounds.
Our 3 Fit Types
Our styles fall into one of three fit categories: True, Modern, and Oversized. Learn the ins and outs of each fit type and how to easily identify your perfect fit.
True Fit
Styles that fall into the True Fit category run true to size. These tops and bottoms will fit close to your body and accentuate your best features. Look for this crystal to indicate our True Fit styles.
Modern Fit
The best of both worlds: fitted in some areas and oversized in others. Depending on your preference, you may find yourself sizing up or down in these styles. Look for this crystal to indicate our Modern Fit styles.
Oversized Fit
Loose and boxy: Made to drape and won't hug onto anything, these styles run on the larger side. Try sizing down to get the perfect oversized feel. Look for this crystal to indicate our Oversized Fit styles.
LIVE YOUR LETTER
“I want my brand to make women feel seen, heard and valued. I began my business to focus on the needs of shorter women, that quickly expanded into designing clothing for women of different shapes, ages and sizes. So we can feel comfortable in our bodies.”
- Allison Izu Song, Designer
straight from our customers
Testimonials
Cheryl M.
This was my first purchase; the fabric is of such great quality! I love the fit!!
Takako I.
High quality, and super comfy! I got compliments on the first day I wore them.
Leslie S.
What I really love about this top is the material it is made from—so breathable! I will definitely purcahse again.
Merilyn O.
Fabric falls so nicely; very, very comfortable to wear.
Shop these Looks
PACK THESE ESSENTIALS
MADE TO TRAVEL
Our styles are thoughtfully designed to mix and match effortlessly with other styles. Each collection features easy to pack and comfortable designs to wear on the airplane and during the rest of your travel itinerary.
EFFORTLESS STYLING
A SIMPLIFIED SYSTEM
Getting ready in the morning should be simple and effortless. We've created a system to help make styling an outfit fun.
ON THE BLOG
Our Fabric
Fabric + Design, that stands the test of time
Incorporating New Colors Into Your Wardrobe: Video Blog
CREATING A FASHION BRAND THAT REPRESENTS DIFFERENT POINTS OF VIEW
Did you know that nearly half of women (47%) feel excluded by the fashion industry.
Among plus-sized women, that statistic rises to nearly two-thirds (65%).
We're working to change that. Meet the team behind the brand.
Style Videos from Our Designer
Danica Dress W23
Natasha Dress W23
